Beauty Trends of 2025: Embrace Smart Skin Care, Peptides, and Grape Color

INSTYLE Magazine has been reporting how some of this year’s biggest trends are embracing smart skincare and those ever-so-miraculous molecules called the Peptide! In fact, 2025 has heralded these peptides as the next big thing in skin care. However, the customers of “Be The Envy”,  was already in on this secret.  This great beauty wonder is what Yolanda Halston  Award-winning NV Perfecting Foundation Mist has crammed in its foundation mist .

PEPTIDES- BEAUTY WITH BENEFITS

In fact, Ms. Halston doesn’t need to wait for beauty trends to offer a game-changer in the world of makeup artists that has beauty benefits. These peptides are more than friends with benefits for your skin. From her decades of experience as a leading Hollywood makeup artist, she has witnessed the harshness of blemishes, grueling hours, and constant demands to be groomed for a paparazzi close-up. It’s no wonder why her NV Perfecting Beauty Foundation Mist was formulated with exclusive 200 peptides. The exclusive collection with Aerobrush technology has kept red carpet stars, hundreds of television shows, films, and magazines looking their best. They all realized that makeup could achieve beauty with benefits.

The Power of Peptides

As 2025 unfolds, beauty trends are making conscious strides toward smarter skincare, with technology and nature harmoniously intertwining to deliver powerful results. NV Perfecting Mist Foundation and LIP Prints are at the forefront of this evolution, offering beauty products that not only enhance appearance but also provide long-term benefits.

Yolanda Halston, the founder of Be The Envy's, exclusive aerobrush foundation , NV collection, has been pioneering peptides with NV Perfecting Beauty Mist, offering a harmonious blend of polypeptides, vitamins, and botanicals to deliver beauty with benefits. This airbrush makeup is hypoallergenic, non-comedogenic, and transfer-resistant, featuring ADT 200+ plant-derived polypeptides.

Now that 2025 has brought these peptides to the forefront of beauty lists, we see more peptides predicted to dominate the skincare world with their hydrating and plumping properties. In fact, Susan Yara, from Naturium, also agrees and follows up with the popularity of their Multi-Peptide collection, known for its ability to smooth fine lines with encapsulated copper peptides and amplified arginine.

Yolanda Halston’s NV Foundation, with her exclusive APT 200 peptides, is now made available directly from her website at bethenevy.com

Color Trends: Berry Pouts and Mocha Manes

According to celebrity makeup artist Melanie Inglessis, expect a shift towards berry and plum tones across lips, eyes, and cheeks. Burgundy eyeliners and berry lipsticks will become staples, while the rich mocha hues will dominate the hair scene. Renée Valerie of R+COLOR highlights 2025 as the year of the brunette, urging for luxurious mocha-inspired locks.

BIANCA WEARS ‘LIP PRINT’ GRAPEVINE

Get ahead with this year’s favorite bold color, with BE THE ENVY next beauty innovation with delicious Lip Stain color GRAPEVINE LIP PRINT. Now you can kiss your stick goodbye! You can build this beautiful, rich grape plum tone by the amount of times you apply the LIP PRINT tissue sheets for a matte, smooth look. 

Natural Air Brush Complexions and Untamed Hairstyles

Inglessis predicts a move from dewy, glazed-skin looks to more natural air brushed finishes. Long, deconstructed hairstyles with fluid layers will reign, per celebrity hairstylist Corey Powell. These relaxed styles celebrate natural textures and offer versatile movement—think Blake Lively and Sarah Jessica Parker’s effortless curls.

Rich Reds and Faux Freckles

For hair, darker tones like pomegranate-red are set to thrill, with celebrities like Dua Lipa and Zendaya leading the charge. Meanwhile, faux freckles, inspired by Taylor Swift, continue to attract attention as Inglessis enthuses about their playful charm—even in glitter form.

Efficient Skincare and Hybrid Formulas

Amy Liu, founder of Tower 28, foresees a rise in skinimalism—streamlining beauty routines with fewer, yet highly effective products. Michele Gough-Baril, founder of Iris & Romeo, echoes this with a focus on innovative hybrid formulas that cater to the busy woman seeking clean, sustainable, and high-performing solutions. 

2025’s beauty landscape is all about the synergy of advanced technology and nurturing elements, vibrant color palettes, simplified yet potent skincare routines, and beauty innovators like Yolanda Halston continue to deliver beyond beauty with benefit. Now for 2025, her trend setting is already ahead of the mark with her LIP PRINT line. Aren’t we all ready to kiss our sticks goodbye? As trends unfold, it's clear the beauty industry is not just looking good—it's feeling good, too.